Good rankings in the SERPs of Google are extremely important if you do not rely on media buying in the business. Many people know that, and that’s why the battle for the first page of search results is big. One or two places more or less can make a big difference in the number of visitors and therefore also in sales. That’s why almost every option that offers onpage and offpage optimization is used. Since no effort is spared, it is not always clear whether the measures also lead to success.

We all know that the Google algorithm is extremely large and many things are important to get a good place in the search result. It is often the details that decide on success or failure, especially in the forefront where it really matters a lot. That’s why there are a lot of SEO tricks that are aimed at exactly what is trying to work out even a small lead. These tricks include a redirection in WordPress, which is related to the call of images. Basically, WordPress generates a sort of landing page when we upload an image. Depending on the theme there is only the picture to see or in addition, the image description.

So far, many webmasters and SEO believe that these auto-generated pages can inflate a website extremely and are not in line with the ”thin content strategy”. For this reason, they did the work and passed the calls that were previously on the image attachment pages on the actual image URL. A SEO asked Google on Twitter whether this measure is really necessary or at least could create a small advantage. Google’s webmaster trends analyst Johannes Müller replied quite clearly: he sees no benefit in it. The image attachment pages are not really a problem in terms of thin content and the redirects do not bring any benefits.

A lot of time was invested in the redirections, so you can have a better use. For example, to adapt the theme used so that it definitely displays the image description on the image attachment page – and to fill this image description with meaningful texts. Much more is done for the optimization and the additional content can be indexed by Google.