One may ask why do we prefer the free to pay registration model with our dating sites. The reasoning behind this is quite simple, most people simply want to test a product before paying for it. What happens next is to make it as simple as possible for the users
Have you ever analyzed whether you get traffic also through Google pictures search? Are the pictures on your website optimized so they may get targeted traffic? If not it may be something worth checking out. When it comes to entertainment and dating the visuals are extremely important, a properly selected
The winter is coming close and it’s a unique opportunity to analyze and work on improvements when it comes to your online marketing mix. Although this year is in no way typical it never harms to get back to the basics and go over some fundamentals in order to double-check
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It’ not that long since we introduced our BDSM / SM dating offers for Germany, a brand new opportunity to cash in on a slightly different market segment, with a different clientele. Needless to mention the results exceeded our expectations! While the whole BDSM is supposed to be a niche
If one needs to set up his ads, there are two principal questions to answer: 1) where do I find my target group? 2) How do I reach and communicate to them effectively? If one can answer these questions, he’s on the right path. Then it comes to the optimization
It is somewhat a trend that the browser companies are pushing for more strict guidelines when it comes to browser security. This tie around it’s an initiative from Apple, and the owners of the Chrome, Firefox and Safari browsers to set up a new expiration limit for the SSL /
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How does one measure if a dating site is successful or not? One metrics that always makes sense is the amount of female users that are active on the site. One can offer lots of incentives – such as cool features, convenient pricing – but active females are bread and
It has been long claimed that niche is where the money is. It has certainly been true for a very long time, then the competition got fierce and it became more and more difficult to get returns in terms of online marketing and SEO. This may get more interesting again