Google had announced it for a long time and now it’s July, the time has come: Pagespeed is an official ranking factor in mobile search. A it matters how fast a page loads is of course nothing new especially in the mobile sector, where the connections are not really fast

Outwardly, it often seems easy to offer deals for different countries. Simply translate the content and you’re ready to go, right? Unfortunately it is not that simple. Every country has its peculiarities and this is especially noticeable when it comes to payment. For example, in many countries credit card is

The GDPR in Europe has gone global through the media in recent months, and even non-European companies have had to deal with it in part. Many, no matter where they are based, found that annoying, but implemented the requirements. Others had their problems, especially in the technical part of the

The times in which interested users have entered domains directly are long gone. Today, Google is used to find the desired results through keywords and a look at the statistics shows that even complete URLs are entered not in the browser bar, but in Google’s search box. It seems that

What do you think about reaching nearly 50 million potential customers? Sounds fantastic right? Of course! If you now have your average conversion rate in mind and calculate a bit, you certainly already have a ringing in your ear. What now looks like a beautiful dream, can soon be a

The Mobile-First Index is there, but the website owners do not know how to handle it. Especially in the technical field, there are still some questions. However, Google does not leave the website owners alone, but strives on Twitter to answer frequent questions. So it pays to take a look

Own cloud servers are increasingly coming into focus. With Europe in particular, with regard to the new Data Protection Regulation, which came into force in May 2018. It is not a bad idea to use self-hosted solutions for cloud servers and if in doubt, this saves a lot of paperwork

We all know that with each click a user has to do this action to login, there is also a risk that he will break off the sign-up process. If you promote a product in a special way, but can only refer to it by using advertising material, then an

Everywhere you read: newsletters are not dying out, but are still amongst the biggest sellers. We can only confirm that and put a lot of work and energy into this area ourselves. But what makes a newsletter really successful and why has one set of conversions been better over the