Over time, we have really built up a great product portfolio at imaXcash. We not only offer different dating products, but also have matching offers for different countries in the system that leave nothing to be desired. In doing so, we focus on tailoring offers to local preferences and, in
Sometimes you have the feeling that the online marketing and especially the search engine optimization from one month to another needs to be reinvented. This is usually when it has stuttered a bit in the index and changes in the weighting of the ranking factors are announced or determined. But
Even if Google is already known as a synonym for search engines, there are still other competitors on the market, which can not be intimidated by the big competition, but much more looking for their place or their niche and satisfying their customers. But even they realize: against the superior
Adblockers are causing headaches for many advertisers. More and more of them are installed at the users computer and ensure that advertising money evaporates and it is even more difficult to reach the potential customers. Not surprisingly, many were also slightly worried when Google announced in June 2017 that they
The last blog post before Christmas – let’s just digress some of the topic and instead of looking at the business but rather on the traditions. Especially at Christmas, there are a lot of customs and even within individual countries, which can vary enormously. Some of these customs are beautiful
We, who work in the dating industry have never had an easy time with Facebook. Switching Ads for dating offers is prohibited and so you always had to take creative detours if you wanted to use this feature. It was not absolutely necessary, after all, thanks to the organic range,
Already over a year ago, Google announced that they wanted to react to the motto “mobile first”. The previous approach, in which the ranking was based solely on the desktop version of a website, should soon be over. Instead, there should also be an index for the mobile sites and
Yes, it actually does depends on the length – especially in dating! You might not expect it now but rather on the length of customer subscriptions because attracting new customers is one thing to making existing customers happy so they stay for a long time and you’re earning them over
Listening to the words google and “smart cookies” in combination, this inevitably leads to thinking about user data being recorded. And it begs the question: What is Google doing there again? The answer is surprising: instead of thinking about cookies in browsers, the search engine giants used artificial intelligence to
Our job is extremely exciting and is constantly evolving. The only constant is the non-growing popularity of online dating. A lot can be built on this basis, but also a lot of flexibility is required. Again and again, it must be checked whether the alignment is still right, which marketing